When you think of Pinterest you may think of a place to find beautiful photos, innovative ideas and interesting information. But with Pinterest Guided Search you may begin to think of Pinterest as a source for even more inspiration.
With over 30 billion Pins and 750 million boards on Pinterest, you may not have time to sift through all of them finding the most interesting pins but Pinterest wants to help you with that. On Friday the company launched Guided Search, a new feature to help you discover what you’re looking for, and beyond, on Pinterest.
Rather than traditional search engines which display a list of results when you type in a keyword, Pinterest Guided Search will suggest categories for your search to lead you on a path of exploration. “Guided Search will help you discover when you didn’t know how to ask for things to begin with,” said Pinterest’s CEO Ben Silbermann.
Your search will be an inspirational expedition, rather than a direct route to a targeted search result. This feature leads you in new directions, giving you many choices and making it easy to take a divergent path.
Guided Search is available in the updated Pinterest app for iPhone/iPad/iPod Touch and Android devices. 75% of Pinterest traffic is mobile so this feature is launching on smartphones and tablets before being brought to the Pinterest website.
This video shows Pinterest Guided Search in action:
How to Use Guided Search
To begin using Guided Search, open the updated app on your mobile device, tap on the magnifying glass search icon, then type in the keyword you want to search. You can search for pins, boards and pinners.
As soon as you start typing, Pinterest suggests categories. You can tap on the one you want as soon as it appears.
You can easily refine your search by choosing categories, or broaden your search by eliminating categories. Guided Search lets you search through all pins on Pinterest or just your own pins. Forget where you pinned your favorite recipe for Sangria? Use Guided Search to search your own pins and then discover some new recipes.
Examples of Using Guided Search
You can use this for nearly anything you want to search for on Pinterest. Here are three examples of ideas for using Pinterest Guided Search:
You can use Guided Search to get inspiration for travel ideas. Let’s say you’re thinking about heading to Bermuda for a vacation. Type Bermuda in the search box.
Guided Search suggest Bermuda, Bermuda Shorts, Bermuda Triangle, Bermuda Grass and Bermuda Beaches. Tap on Bermuda and Pinterest will suggest categories:
- Things to Do In
- Pink Sand
Choosing Vacation will show you pins of places to visit, where to stay, travel deals and, yes, pink sand beaches.
Want inspiration for a tasty treat? Search for recipes using Guided Search. For example, if you want to search for breakfast recipes, type “breakfast” and Pinterest suggests categories such as:
- For Kids
- In Bed
Great idea, Pinterest! Let’s search for Breakfast + In Bed. You could look at all of the breakfast in bed pins or refine your search further.
Pinterest then suggests:
- For Husband
- For Mom
- For Wife
- For Two
- Mother’s Day
Be sure to leave your Pinterest app open to where your loved ones can see it so they can be inspired by your Breakfast in Bed Guided Search!
If you want gardening ideas, search “Garden” and then choose from categories such as:
Choosing a category reveals new sub-categories. For example, choose Fairy and then see the different categories such as Beach. Yes, you can find Beach Fairy Garden pins on Pinterest.
Did you even know you wanted to find a Beach Fairy Garden?
You can see how searching through Pinterest can now be more effective and, well, Pinteresting.
Pinterest Guided Search is available on updated Pinterest apps for:
The feature is being rolled out gradually, on mobile in English first. Eventually Guided Search will be available worldwide on the website as well as on mobile.
Have you tried Guided Search yet? Have you discovered any interesting pins using Guided Search? What will you use Guided Search to find? Let us know your thoughts in the Comments section below!
*Pinterest Flower Picture courtesy of mkhmarketing