The fall TV season is upon us with a schedule full of exciting new shows. Whether you’re eagerly anticipating the season premier of a favorite show or checking out a new series, you may need help keeping up with the busy TV schedule to make sure you catch all of the can’t-miss episodes coming soon. Good news, tech can help keep you informed while enhancing your entertainment experience!
GetGlue recently updated its iPad app with powerful new features. GetGlue was a great app before the update, but the new and improved iPad app makes GetGlue even more powerful. Check out GetGlue – Your Social Network for Finding Fun! to see why GetGlue was already one of my favorite apps.
According to a recent Pew Research study, over 50% of adult cell phone users use their phones as a second screen while they’re watching television to visit websites, find out more information about a show and interact with others. GetGlue wants to make the most of your “second screen experience” by maximizing your enjoyment of the shows.
I recently spoke with Alex Iskold, Founder and CEO of GetGlue, who filled me in on the latest developments for the new and improved app. Iskold told me that in the two years since GetGlue launched, they’ve grown to three million users who have contributed over 500 million pieces of data. ”It’s pretty incredible. We’re actually one of the largest repositories of entertainment data on the Web. We can rival TV Guide, IMDB and others.”
In spite of its success, GetGlue decided to radically overhaul its user experience. Iskold explained, “What we’ve realized is that we’re in a pretty unique position to re-imagine the way people discover TV. In January we sat down and said, ‘How can we take this data and return the value back to our community?’ We spent five months building this update. It’s certainly the most ambitious thing I’ve ever done and the most interesting project I’ve worked on.”
The new GetGlue app brings the user new features for both discovery and content. You can still check in with shows, earn stickers and interact with others, but the new app brings you an enhanced guide, content-rich feeds and powerful search, enriching your entertainment experience.
A brand new feature of the app is its guide which provides information about your favorite shows and recommends shows you might like. Iskold explained that it isn’t just a guide to what’s on TV, it’s a guide about what to watch. “We only want to show you what’s relevant to you. Instead of showing you this complex grid that’s not personal, we can use our data to create a personalized experience based on your tastes, based on your friends and based on what’s popular with the GetGlue community overall. Because we get rid of the stuff you don’t care about, we can show you a much more interesting view of your entire entertainment.”
When you open the app, the guide shows you what’s currently on TV, upcoming shows for the rest of the day, and then a summary of shows for the coming week. If you scroll down, you see important future events such as premiers, awards shows, playoff games, Presidential Inauguration, etc.
The guide indicates when a show is recommended, new, and/or trending. “Every single recommendation in the guide for a show that you might enjoy tells you why it’s similar to and which of your friends like it. It makes the decision to watch so much easier,” Iskold explained.
The guide also gives you information about entertainment such as sporting events and movies. You can save a movie to be notified when it comes to streaming and to TV so that it will be in your guide.
Sports are now included in the app. You can tell GetGlue which are your favorite sports and teams and the app will include those in your guide. The app even gives you real-time scores as well as information about upcoming games, such as scheduled pitchers and season records.
If you’re not a sports fan, no worries. You can easily opt out so that sports won’t be included in your guide.
The new app adds a powerful search tool so you can search:
- for a specific show or movie,
- for a specific channel,
- by genre, such as comedy or drama, and
- by sports or teams.
“Search gives you the ultimate flexibility to find anything you could wish for but couldn’t find in your guide,” said Iskold.
GetGlue creates feeds for you based on your personal preferences. You feed is laid out in a grid, showing you interesting information about your favorite shows. Think of your feed as a unified source for information about your shows: YouTube videos, tweets and Facebook posts from shows and actors, and comments from other fans of the shows.
Iskold gave the example of someone who is a fan of a show who has to go to lots of different websites to keep up with the show: Twitter accounts for the actors and the shows, Facebook fan pages for the actors and the shows, YouTube for video clips, entertainment publications for reviews. He pointed out that networks are already posting content about their shows in so many different places but it wasn’t being aggregated anywhere. ”There are all these different streams out there and it’s really hard to keep track of. Now after you check in with GetGlue you can still chat with your friends, but you can also discover content around the show. We think this is a really cool way for people to be engaged with the service because there is much more to do after you check in.””
Iskold told me how the app helped him find additional content about one of his favorite shows, Breaking Bad. Using his GetGlue app he discovered an exclusive Breaking Bad video released during Comic-Con that he hadn’t seen elsewhere. “I would never have sought out this content, I would have never seen it, but it showed up in my feed. The app makes it seamless to get this content.”
GetGlue allows you to actively Like and dislike what appears in the app. If you Like a show, it will appear in your guide and feed and you can be notified when the show comes to Netflix, Amazon and iTunes. (Integration with Hulu+ is expected soon.) GetGlue also gives you the X button so you can purge shows that don’t interest you, either because the app guessed wrong or because you soured on a show.
For example, let’s say Boardwalk Empire was your all-time favorite show right up until the shocking finale of Season 2 and now the show is dead to you. Simply X the show and your feed will no longer be cluttered with comments, video, tweets or other information about Boardwalk Empire. If you’re lured back after hearing the buzz about last night’s season premier, no worries. Just search for the show, Like it again, then GetGlue will add Boardwalk Empire back into your guide and feed.
The GetGlue app is currently free for the iPad at the iTunes App Store. Updated apps for the iPhone, iPod Touch and Android devices, as well as an updated website, are scheduled to be released soon.
Make the most out of your entertainment with GetGlue!
Do you use a second screen when you watch TV? Do you like the idea of having a guide customized to your interests? Are you excited about accessing additional content all from one place? Let us know in the Comments section below!