This week Amazon announced its newest device: the Fire Phone. To compete with iPhone and Android phones, Amazon needs to bring exciting innovations. Based on Amazon’s announcements on Wednesday, the Fire phone will be worthy of your consideration.
Earlier this month, Amazon enticed us with this YouTube video showing people’s reactions to seeing something new from Amazon:
The video didn’t even reveal that the object of amazement was a phone but on Wednesday Amazon showed the world what was wowing people in the video: the Fire Phone. The company’s first phone is filled with features that make it unique. But will the Fire Phone have enough to compete with the iPhone and Samsung Galaxy phones that dominate the smartphone market?
The Fire Phone comes with advanced hardware under the hood, including a 2.2 GHz quad-core Snapdragon 800 processor and 2GB of RAM, as well as a 4.7-inch Gorilla Glass display with an HD-resolution screen.
According to Amazon the battery life is up to:
- 285 hours of standby time
- 22 hours of talk time
- 65 hours of audio playback
- 11 hours of video playback
3D Effect/Dynamic Perspective
One of the more unusual features of the Fire Phone is Dynamic Perspective, which gives you a 3D-type visual effect without the need for glasses. Your perspective of the screen display changes as you move the phone, which is what wowed the people in the teaser Amazon video.
Dynamic Perspective gives added dimension to maps and games, making you feel as if you’re part of what’s on screen. The phone has four front cameras to follow your head as it moves so you get the proper view as you’re looking at the phone.
The Dynamic Perspective feature also affects the way you interact with the phone. Flip your phone with a flick of the wrist to navigate between screens. Give your thumb a rest and just tilt your phone to move to the next screen or scroll down farther.
The Fire Phone comes with a 13 mp camera, complete with optical image stabilization. Both the front and rear cameras can shoot HD video. A physical camera button can launch the camera even when the phone is off, making it easier for you to capture shots quickly.
Storing your photos will also be easier with the Fire phone. Photos taken with the phone can be automatically upload to Amazon Cloud storage and there’s no limit on the number of photos you can store there. Photos are stored in full resolution without compression.
A source of instant information and shopping potential, Firefly is a feature that enables the phone to recognize 100 million items with the touch of a button on the left side of the phone. Point the phone and press the button to find out about songs, movies, TV shows, products, artwork, email addresses, websites and more.
Firefly takes impulse shopping to a new level. If the item is available at Amazon, the page will open and you can add it to your cart.
But Firefly isn’t only about shopping, it’s also about learning. If the item isn’t available from Amazon, such as artwork in a museum, a Wikipedia page will open so you can learn more about it. For TV shows and movies, Firefly uses Amazon’s X-Ray technology to open the IMDB page to give you more information.
First introduced in the Kindle Fire HDX tablet last fall, the Mayday button gives instant video customer service at the tap of a button. Fire phones will have the Mayday button so you can get help 24/7/365 in figuring out all of the features of the phone.
The Fire Phone will run Fire OS 3.5.0, a customized operating system based on Android that Amazon developed specifically for the Fire phone. This operating system is closely related to that on the Kindle Fire tablet and will enable you to use special features including:
Amazon’s Appstore has 240,000 apps which will run on the Fire phone, three times as many as a year ago.
The Fire phone will be available exclusively on AT&T in the US, beginning on July 25. You can pre-order the phone from the Amazon Fire Phone page now.
Prices for the phone:
- 32 GB $649 or $199 with a 2-year contract
- 64 GB $749 or $299 with a 2-year contract
Included with the purchase of the Fire Phone for a limited time is a free year of Amazon Prime, which saves you $99. Existing Amazon Prime members get a free one-year extension of their membership.
What do you think of Amazon’s Fire Phone? Which features are the most exciting for you? Would you be tempted to switch from your phone and/or your carrier? Let us know in the Comments section below!